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Spy Shots: Fang Cheng Bao’s First Sedan “Magnesium 9” Coming in 2026

Недавно, the internet exposed spy shots of Fang Cheng Bao’s first sedan. Rumors suggest the new car might carry the name “Magnesium 9” (Mei 9).

Ранее, Xiong Tianbo, General Manager of Fang Cheng Bao, revealed that the brand will launch a brand-new sedan series in 2026. He promised that the sedan would “make everyone’s eyes light up” and provide consumers with more “emotional value.”

Design and Technology: A Large, Smart Sedan

Judging from the spy shots, the new car possesses a relatively large size, close to that of the BYD Han L. Поэтому, it is likely a medium-to-large sedan.

Визуально, the entire body shape looks streamlined and dynamic. The front headlight group adopts a brand-new style design, making the entire front look quite wide.

Примечательно, the roof features LiDAR. Следовательно,, we expect it to feature the “God’s Eye” high-level intelligent driving assistance system, supporting both high-speed and urban navigation assist.

Market Strategy: Learning from the Han L

After the great success of the “Titanium” series, launching high cost-performance models may become the new direction for the future. We cannot rule out that the new car’s pricing will offer more surprises than the Han L.

В настоящее время, the Han L’s market performance is average, with sales of only 2,077 units in November. While the car has great highlights technically, the price remains a bit high. Thus, for the Fang Cheng Bao sedan to succeed, it must possess a clear price advantage.

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Fang Cheng Bao is pivoting to offer more “emotional value” and better cost-performance with this upcoming “Magnesium 9” sedan. This strategy aims to capture the market that loves BYD technology but demands a better price point than the current Han L.

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